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Colorfully Communicating Your Image

Hammer Gets G7 Master Qualification Renewed



Hammer Packaging awarded G7® Master Qualification

Today we announced that Hammer has achieved G7® Master Facility Colorspace Qualification of our integrated color management system for producing digital durable labels at our plant in Rochester, NY. G7® is an industry-leading set of specifications from Idealliance® for achieving visual similarity across all print processes. It is a global standard widely used to measure the color accuracy on any output device. G7 Master Status indicates that our facility has calibrated certain equipment and systems to G7 gray balance and neutral tone curves and is capable of delivering G7 proofs and print products.

Hammer joins a select group of global print service providers who have successfully completed training, examination and qualification process of their print production processes, validating their capabilities to the highest level of global industry standards and specifications. The implementation of the G7 methodology enables printers to reproduce a visually similar appearance across all printing types and substrates along with improving process control and production efficiency.

“We applaud Hammer Packaging for utilizing the G7 Master Program to assure consistency and quality in their proofing, brand color management and print processes,” commented Jordan Gorski, Senior Vice President, Idealliance. “G7 Master Qualification demonstrates a level of control and expertise that places Hammer Packaging at the top of their field. We applaud their leadership, commitment and support of the G7 Master Qualification Program.”

idealliance_certbadge_G7mastercolorspace_qf-(5).jpgG7 Master Colorspace Qualified Facility

G7 Colorspace is the third level of G7 compliance and the most stringent. This level demonstrates that we are maintaining extremely tight tolerances throughout the whole color space. It assures that the printing system can consistently reproduce the entire color space and not just the primaries and secondaries (CMY and RGB). G7 Colorspace can also be relative to either the absolute white point or the substrate-relative aim values. G7 Colorspace level is also further divided into two separate purposes, Printing or Proofing.

This is the 10th year in a row that Hammer Packaging has met these standards and we couldn't be more excited and proud of our quality of work and effiency of our staff and printing processes.


Idealliance® is dedicated to guiding media production best practices, specifications, and standards, worldwide.

To learn more about G7 Master Qualification, please visit

Contact us today to see how we can bring your product to the next level!